There is real, measurable risk. But we make most decision on our perception of risk – rather than real risk. What’s new, or you don’t understand, you think of as risky. But many new opportunities are NOT risky. In fact, often doing nothing (maintaining the status quo) is the riskiest strategy.
By focusing on trends we can better assess the risk of new opportunities compared to Status Quo Risk. We can get off “auto pilot” and leave old assumptions. We can identify the need to change in order to not only survive, but thrive. The Think Innovation course walks you through exercises to plan based on trends, instead of biased assumptions, lowering your risk while improving results.
Are you planning based on assumptions, created in the past?
Are you creating Status Quo Risk in your business by ignoring trends and being slow to change?
Do you have sufficient external input to your planning system so you see emerging risks?
Are you mentally agile to changing assumptions in order to assess how trends will change your business?